Less than one percent of the wine sold in Italy was purchased online. In 2019, wine companies benefited the most, as 0.9 percent of the sales value of fine wines was made up by online shopping. The term fine wines indicates wines with an average price of over 25 euros a bottle.
Online share of wine sales value in Italy in 2019, by type of wine and producer
Characteristic
Regular wines
Fine wines
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Mediobanca. (May 28, 2020). Online share of wine sales value in Italy in 2019, by type of wine and producer [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/
Mediobanca. "Online share of wine sales value in Italy in 2019, by type of wine and producer." Chart. May 28, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/
Mediobanca. (2020). Online share of wine sales value in Italy in 2019, by type of wine and producer. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/
Mediobanca. "Online Share of Wine Sales Value in Italy in 2019, by Type of Wine and Producer." Statista, Statista Inc., 28 May 2020, https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/
Mediobanca, Online share of wine sales value in Italy in 2019, by type of wine and producer Statista, https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/ (last visited August 25, 2024)
Online share of wine sales value in Italy in 2019, by type of wine and producer [Graph], Mediobanca, May 28, 2020. [Online]. Available: https://www.statista.com/statistics/1123347/online-wine-sales-share-italy/